In-kind sponsorship (or gift-in-kind) is a type of sponsorship where a business agrees to sponsor an event or initiative by providing goods and/or services (value-in-kind) instead of cash as part of a sponsorship agreement.
Our in-kind partners offer their valuable services at no cost, helping us to deliver campaigns and programs that raise money for people living with blood cancer.
Simon National Carriers
Official Logistics Partner of the Leukaemia Foundation, Simon National Carriers, provides vital support with logistics, distribution and storage services on an in-kind basis. Their support includes 40,000 lanterns delivered to over 100 Light the Night event locations across Australia, helping us lend our support to the communities in which we live and work.
A Key Partner of Light the Night each year, KOJO is a national sports, entertainment and experiences studio captivating audiences around the world. KOJO have become family over the years and have stood with us in supporting the blood cancer community for more than 10 years.
Together, KOJO and the Leukaemia Foundation have brought the personal stories of people affected by blood cancer to the national stage, producing beautiful event videos and Light the Night stories as well as year-round support in our branding and digital space.